Google Cloud helps businesses achieve their sustainability goals by operating the world’s cleanest cloud. Google matches 100% of its electricity consumption with renewable energy, a commitment it has upheld since 2017. By running your workloads on Google Cloud, you’re not just using a highly efficient infrastructure; you’re leveraging a platform that is carbon-neutral and on a path to running on carbon-free energy 24/7 by 2030. This means every time you use Google Cloud services, you are directly contributing to a cleaner energy grid and a more sustainable future.

The infrastructure itself is designed for maximum energy efficiency. Google’s data centres are incredibly efficient, using advanced technologies like AI to manage power, cooling, and resource allocation. This leads to a significant reduction in energy consumption compared to on-premise data centres, which are often less efficient and contribute to a larger carbon footprint. By migrating to Google Cloud, businesses can lower their own energy-related emissions without compromising on performance or scalability, turning their cloud adoption into a powerful sustainability initiative.

Beyond its own infrastructure, Google Cloud provides a suite of tools that help you monitor, analyse, and optimise your carbon footprint. The Carbon Footprint tool, for example, gives you granular visibility into the gross carbon emissions associated with your cloud usage, broken down by project and region. This insight empowers you to make informed decisions about your IT architecture and location, enabling you to reduce your environmental impact directly. By combining a low-carbon infrastructure with the tools to manage your footprint, Google Cloud offers a comprehensive solution for businesses serious about sustainability.